Meet the Team Behind the Music & Memories
Our Entertainment and Motivational Therapy Team
Meet the passionate team behind Motivating Mind and Memory. Based in Solihull, we bring live entertainment, motivational therapy, and engaging activities to care homes and individuals. Discover the faces behind our mission to uplift, inspire, and spark meaningful memories.
Music, Stories & Engagement – The Heart of Our Work
At Motivating Mind and Memory, our team is dedicated to bringing joy, engagement, and reminiscence therapy to care homes and individuals across the UK. Led by David Knowles and Joy Friend, we combine music, storytelling, and motivational therapy to enhance well-being and cognitive stimulation via our downloadable audio package.
With decades of experience in performance, teaching, and therapy, David and Joy have also shared their love of music as presenters of Country Music Celebration on On Your Radio Solihull, celebrating classic country hits, other genres and musical nostalgia.
We’re here to make a difference. Get in touch today for further information or to buy now!
A Lifetime of Expertise
With backgrounds in entertainment, teaching, and motivational therapy, David and Joy bring a wealth of knowledge to every performance and session.
Tailored for Care Homes & Groups
Our audio story and music package is designed to enhance cognitive function, promote reminiscence, and bring people together.
Qualified & Passionate Team
From mental health training to dementia care, we are committed to improving the well-being of older adults through meaningful activities.
David Knowles
With a lifelong passion for entertainment and storytelling, David Knowles has spent years enriching lives through music, theatre, and motivational therapy.
After serving as a Medical Assistant in the Royal Navy, he developed his performance skills as a Butlins Redcoat, where he gained a deep understanding of audience engagement.
A published author and playwright, David has starred in numerous musical theatre productions, including lead roles as Curly in Oklahoma! and Billy Bigelow in Carousel. His performance as Scrooge in A Christmas Carol earned him the Birmingham Festival of Acting’s “Most Outstanding Male Performance” award.
Today, David brings his talents to care homes, using music and interactive activities to uplift, engage, and inspire residents.
Joy Friend
Joy Friend has always had a passion for storytelling, lifelong learning, and helping others. With a background in education and training, she holds a CertEd (Certificate in Education) and has spent years teaching people of all ages, from young children to retirees, helping them enhance their skills and confidence.
She holds a Certificate in the Principles of Dementia Care and a Certificate in Understanding Mental Health First Aid & Advocacy in the Workplace, giving her valuable insight into supporting older adults.
As a motivational therapist, Joy specialises in delivering engaging activities in care homes, ensuring residents enjoy interactive activities, cognitive stimulation, and meaningful social experiences.
Music, Memories & Moments to Treasure
Music and storytelling have shaped our journey, and now we share that passion with you. From performances to nostalgic moments, browse through our photo and video gallery – where every note and story inspired us to develop the Motivating Mind and Memory activity package which brings people together.
"[The audio story] was a great present for me and I love using it to reminisce and feel good. It has the feel good factor."
A review by Barry who used his present to share with others in his care home
Let’s Bring Music & Memories to Life!
Whether through music, storytelling, or reminiscence therapy, we’re dedicated to improving lives through meaningful engagement. Looking for engaging entertainment for your care home? Interested in our audio story and music package for reminiscence therapy? Motivating Mind and Memory is here to help!